#NoBindiNoBusiness- How A Significant Social Media Trend Can Shake The Commerce Industry; FabIndia Stores Go Empty Ahead Of Diwali
Photo courtesy: Newsbharati
A single tweet, a single significant social media trend can shake the entire commerce industry. Don’t you believe this? Well, #NoBindiNoBusiness trend that forced clothing brand FabIndia to grab headlines by forcing it to change the Urdu name of its Diwali collection ‘Jashn-e-Riwaz’ to ‘Jhilmil Si Diwali’, is on its mission to target all those business’s who promote their products wrapped up on models who wear #NoBindi.
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Read more at: https://www.newsbharati.com/Encyc/2021/10/22/No-Bindi-No-Business.html
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- 25 Oct 2021
- WerIndia
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